When a leading paint and coating manufacturer in India reached out to us with an urgent request, we knew the stakes were high. The company needed 72 lakh unique QR codes and scratch cards generated, printed and delivered to their 18 warehouse locations across India. The challenge? All of it in just 50 days!

It was right around the financial year-end, and the organisation was racing against the clock to complete this critical project and achieve its sales targets. Their goal was to incentivise dealers and their labour force by offering cashback for scanning these QR codes and promoting their products to end customers, ultimately meeting their sales targets.

Missing the deadline would have had significant consequences:

  • Sales falling short of their targets, affecting quarterly and annual performance.
  • Factory production halting until new product demand was generated.
  • Revenue loss, losing out to competitors in the competitive paint and coat market

Our team embraced the challenge and created a streamlined and efficient process to produce a huge quantity of unique codes. As with any large-scale project, there were significant hurdles to overcome:

  1. Time & Deadline: The 50-day timeframe required meticulous planning and swift execution with zero room for error.
  2. Complex Logistics: Delivering 72 lakh printed QR codes to 18 warehouse locations across India demanded precise logistics management and coordination.
  3. Data Integration: Ensuring each QR code was unique and accurately linked to serial numbers was a significant technical challenge.
  4. Printing at Large Scale: The printing of these codes and scratch cards required continuous machine operations and man-hour efforts without interruptions.
  5. Procuring Raw Material: The project required procuring 1.72 lakh sheets to print these QR codes and scratch cards from multiple vendors from multiple locations.
  6. Data Sharing & Tracking: Dynamic data had to be shared with the supply chain team of this organisation in their desired template for order monitoring.

Even with these hurdles, our team was determined to ensure flawless execution from start to finish. From day one, multiple teams at our factory worked around the clock, operating machines non-stop for consecutive days to meet the deadline.

The result? We delivered the project in just 20 days as against the original deadline of 50 days.

The Impact? We managed to reduce the turnaround time by a full month, enabling the client to achieve their sales targets well ahead of schedule.

Here's what allowed us to achieve this remarkable feat:

  • Streamlined Data Management: We digitally merged multiple serial numbers to create unique QR codes at scale.
  • Advanced Printing Techniques: Our printing expertise allowed us to produce high-quality scratch cards & QR codes, each with unique QR codes, ensuring accuracy and consistency.
  • Effective Logistics Coordination: We precisely coordinated the delivery of QR codes and scratch cards to 18 warehouse locations, ensuring each set arrived at the right destination on time.
  • Data Sharing: We shared a dynamic data sheet with their supply chain team for dynamic order monitoring and delivery tracking.

Exceeding expectations

The success of this project allowed the client to launch their promotional campaign, providing them with a significant advantage in their market and allowing them to meet their sales targets for the financial year well ahead of time. Our efficient planning and execution ensured the project was completed on time and maintained the highest quality standards.

This feedback from our client reiterates our commitment to delivering excellence:

"Thank you to the Mandaala team. We were extremely stressed about meeting our order deadline and targets. I can't imagine what would have happened without the your team's support. You saved us from significant losses, you are no less than God to us. We sincerely thank you for all your efforts and look forward to continued collaborations in the future."

Behind the success

Completing a massive project in time required an incredible team effort. The tight deadline, complex logistics, and high stakes meant everyone had to work tirelessly to meet the client's needs.

One of our team members shared what it was like to be part of this challenging yet rewarding experience: "Working on this project was both challenging and incredibly rewarding. We knew we had to push ourselves to meet the tight deadline, but seeing the entire team come together, working day and night to make it happen, was inspiring. It was not just about hitting a deadline; it was about delivering quality while keeping our client's needs at the forefront. Completing it in just 20 days felt like a huge accomplishment, and I couldn't be prouder of what we achieved."

When the stakes are high, Mandaala delivers

The success of this project is a testament to Mandaala's commitment to quality and innovation. Our team’s dedication and resourcefulness allowed us to deliver outstanding results, exceeding expectations and setting new standards for what’s possible.

We bring expertise, efficiency, and a customer-first approach to every job. Contact us today to learn how we can help you streamline your process and achieve your goals, no matter how challenging.

Mandaala is the solution arm of PrintStop India Pvt. Ltd for corporates and large enterprises.