Today, sustainability is no longer just a buzzword, it's a necessity. In a world where environmental awareness is reshaping our priorities, the corporate world is rapidly evolving. One notable change is in the realm of corporate gifting. Traditional corporate gifts are increasingly being replaced with sustainable options, leading to the emergence of eco-friendly corporate gifts.
So, what is Sustainable Corporate Gifting?
Sustainable corporate gifting prioritizes the environment, encouraging clients and employees to embrace a climate-friendly lifestyle by reducing waste. This thoughtful approach not only supports sustainability but also aligns with a company's values, demonstrating a strong commitment to the planet.
Instead of resorting to generic plastic bottles or pens branded with company logos, consider how your gifting strategy can empower recipients to lessen their daily environmental impact and become more responsible. Sustainable gifts encompass a wide range of options, from reusable products to eco-friendly items crafted from recycled materials, or anything that can be reused or recycled itself.
A sustainable gift by the company conveys three important messages:
1. Appreciation for the Contribution:
They appreciate the recipient's contribution to their company/business. By choosing a sustainable gift, they show genuine appreciation for the recipient's efforts and contributions. It demonstrates that they value the recipient not just as part of their business but also as individuals who care about making a positive impact.
2. Commitment to Environmental Responsibility:
Opting for sustainable gifts highlights the company's commitment to environmental responsibility. It signals that they are mindful of their ecological footprint and are actively taking steps to reduce it.
3. Encouraging Sustainable Practices:
By giving eco-friendly gifts, they encourage recipients to adopt more sustainable habits in their daily lives. It serves as a gentle nudge towards more environmentally conscious behaviour, fostering a culture of sustainability both within and outside the organisation.
What makes a gift sustainable?
Eco-Friendly Materials: The gift is made from environmentally friendly materials, such as organic cotton, bamboo, recycled materials, or sustainably sourced wood.
Durability: The gift is designed to last, reducing the need for frequent replacements. High-quality, durable items are more sustainable than disposable or short-lived products.
Minimal Packaging: Sustainable gifts have minimal, recyclable, or compostable packaging. Avoiding excessive plastic and opting for reusable or biodegradable packaging materials helps reduce waste.
Local and Ethical Production: Gifts produced locally to reduce carbon emissions from transportation. Additionally, items made by companies that adhere to fair labour practices and ethical sourcing contribute to social sustainability.
Energy Efficiency: For electronic gifts, energy efficiency is key. Look for items with high energy ratings or those that utilise renewable energy sources.
How Mandaala is promoting eco-friendly corporate gifting?
- Mandaala offers sustainable and reusable products as corporate gifts, such as mugs, recycled paper notebooks, and reusable water bottles, instead of disposable items. It encourages the use of digital gift cards, which minimise waste and are an excellent method for delivering last-minute surprises with no concern for their effect on the environment.
- It promotes the use of locally sourced gifts, such as woven baskets for eco-friendly hampers and products made of recyclable materials, which support a sustainable environment and local communities.
- Mandaala emphasises the importance of using recycled paper packaging for corporate gifts, reducing waste, and promoting sustainability.
- It has partnered with sustainable brands like Uppercase, Clanearth, Rejean, Ecokaari, Bioq, Woody Grass, Earth Element, Bamboo India, The Bamboo Bae, Pebel Drinkware, and Fuze Glass Bottles to source eco-friendly corporate gifts, ensuring that the products are made from environmentally friendly materials.
Making a difference, one gift at a time
Mandaala is committed to making a positive impact on society and the environment through its Environmental, Social, and Governance (ESG) practices. A key part of this commitment is the goal to reduce the use of plastic by 50% in its end-to-end solutions within the coming years.
This involves rethinking processes from raw material sourcing to packaging and distribution, replacing single-use plastics with sustainable alternatives.
Mandaala is more than just a corporate gifting company. It's a movement towards a more sustainable and ethical way of doing business. By pioneering eco-friendly corporate gifting, it is helping companies show their appreciation to clients and employees while making a positive impact on the planet.
With Mandaala, corporate gifting becomes an opportunity to make a difference, one gift at a time. Our expertise in sustainable gifting solutions ensures that your corporate gifts not only impress but also contribute to a greener future. Partner with us to promote sustainability while enhancing your brand's reputation and achieving your operational objectives.
Mandaala is the solution arm of PrintStop India Pvt. Ltd for corporates and large enterprises.
